The Training Doctor turns 30 this year!

We know – we don’t look a day over 29, right? 😂

Each month this year we’ll share a “flashback” to how we got started in the last century.

To start – we weren’t always called The Training Doctor. That name change occurred 21 years ago, at the start of 2000. For our first nine years of existence, our name was Business Visions Consultants, which was a mouthful to say when answering the phone (this was back in the days when we actually had people answering the phone and routing calls!), so we always referred to ourselves as BVC.

Try saying that out loud. Notice a problem with it?

All the letters sound the same. B V C

Also not good on the phone.

(Amazingly, we were able to find our old logo a few days ago.)

Since a lot of our work at the time was “fixing sick training” (see our ebook here, if you have training that doesn’t work – we can help), one of our clients suggested The Training Doctor as a sort-of play on words:

• A lot of clients would hire us to figure out why their training didn’t achieve the outcomes they expected (and to fix it for them) – hence the Doctor

• Our abbreviation was now TD – which aligns with the field of Training and Development

• And our company founder – Dr. Nanette Miner – has a doctor of education

Voila! The Training Doctor came into existence.

Interestingly, the name change has brought us a lot of business because it is so easy to remember.

And because it is so clever – it is now a registered trademark.